The best partnerships are the ones worth ending. Standing out in the world of online casino games is PrizePicks, a skill-based daily fantasy sports operator. They recently announced their continued partnership with the Atlanta Braves of Major League Baseball.
The partnership goes back to 2020 as the two work together to create unique opportunities for their shared fanbases. Players can win real money by making fantasy sports picks on pro games from leagues like the MLB, NHL, NFL, and NBA.
More on the Partnership
What began in 2020 will extend through the 2024 season. PrizePicks will have outfield LED signage, plus some “prominent signage” all through Truist Park. It will also be part of VIP experiences set to happen all throughout the 2024 season. Those experiences include “Pick of the Game,” which will be a feature on the Braves Radio Network, the pregame radio show that happens for each of the 162 regular season games.
PrizePicks is not just limited to its partnership with the Braves, however. It also has a deal with the NHL’s Dallas Stars and UFC Bantamweight champion Sean O’Malley, who has become the brand ambassador for the company. As a matter of fact, O’Melly was involved in the first-ever PrizePicks World Championship, which brought celebrities and athletes together in a unique daily fantasy battle royale.
PrizePicks has also announced that it will be building a new 33,000-square feet office right in Midtown Atlanta. The company plans to grow by adding upwards of 1,000 new jobs in the next seven years, which is anticipated to create a positive economic impact of around $25 million for Georgia.
Relevant Comments
Both sides offered public comments regarding the partnership. The first comes from Adam Wexler, Co-Founder and CEO of PrizePicks. “We are thrilled to continue our ever-growing relationship with the Atlanta Braves. As a homegrown company born in Atlanta, it is a priority for us at PrizePicks to engage with local fans by continuing to bring amazing experiences to Braves Country.
“PrizePicks has been a valued partner for years. They are the leader in their industry and a prominent local Atlanta business, and we are happy to extend our relationship with them for the 2024 season,” said Atlanta Braves Senior Vice President of Corporate and Premium Partnerships Jim Allen.
Conclusion
The partnership has clearly paid benefits for both sides. Given that PrizePicks was founded in Atlanta and has become one of the fastest growing sports companies per the 2023 Inc. 5000 rankings. Its expansion has been rapid and there are plans in the works to add jobs not only across Braves Country, but the United States as a whole.
