Kiron Unveils Next-Gen Casino Suite in Landmark Launch with Light and Wonder

Lucas Dunn
By: Lucas Dunn
09/11/2024
World
Two business people shaking hands
Photo by FREERANGE, CC0 1.0

Key Takeaways

  • The new launch features CRAB ROULETTE and ROACH ROULETTE as flagship titles
  • More intriguing games are promised to follow soon
  • The games will feature configurable content to match popular holidays

Kiron Interactive, a trailblazing virtual sports and numbers games provider, officially launched its eagerly awaited Next-Gen Casino Suite. The milestone was in collaboration with industry titan Light & Wonder. The launch is a significant propelling factor for Kiron's content provisions, piling innovative gaming experiences into its successful lineup.

The new suite is designed with a broad audience in mind and features two flagship games: CRAB ROULETTE and ROACH ROULETTE. A steady stream of new gaming content like PENGUIN PLUNGE, RODEO, ARM WRESTLING, and CRASH games is expected to follow.

Designed for Cross-Vertical Appeal

Kiron's latest casino suite launch highlights its commitment to injecting diverse and dynamic gaming experiences by delivering cross-vertical options. Its portfolio aims to meet evolving player preferences while catering to operators with flexible, market-customizable content. Both flagship games will be configurable with seasonal content aligning with popular festivities like Christmas and Halloween.

The newly unveiled games are crafted in collaboration with Curious Games, a creative studio that benefits from Oscar and Bafta award-winning talents. This partnership emphasizes the studio's focus on delivering elevated audiovisuals and innovative game mechanics with alternative concepts.

Plenty of Promise

Kiron and Light & Wonder are confident about their partnership's payoff. The launch positions them as forward-thinking pioneers in an ever-shifting iGaming landscape, offering high-octane and captivating content to players and operators globally.

Speaking at the launch, Kiron's Head of New Business Development, James Murray, shared his thoughts on the project: "We're hugely excited at the potential of our Next-Gen Casino suite. This strategic expansion not only enhances our product offering but also strengthens our position as a foremost provider of innovative, immersive, and diversified gaming solutions."

Light & Wonder's Digital Partnership Director Steve Mayes also expressed his enthusiasm, saying, "Drivers of innovation, Kiron's hyper-realistic games offer something truly unique to the platform, and we can't wait to roll out their portfolio of exciting casino and virtual sports content."

Anticipated Awards

Kiron Interactive has more to celebrate as it has been shortlisted for Best Platform Provider and Best Virtual Sports Supplier at the esteemed EGR Italy Awards 2024. These nominations cement the provider's status as an iGaming heavyweight and reflect its dedication to providing first-class content. The awards ceremony is scheduled for October 16th, 2024, at the Rome Cavalieri and will recognize the crème de la crème of the industry.

Lucas is a New Jersey-born and raised copywriter. His content encompasses casino, software provider, and game reviews, news, and blogs. Lucas’ professional writing experience spans more than six years. He works globally with clients from the US, the UK, New Zealand, Australia, South Africa, and Canada. Before he started writing gambling content, Lucas went to Rutgers University to pursue a bachelor’s degree in psychology. Just to shake things up, he became a painter, following in his father’s footsteps. He now writes full-time and doubles in painting now and then.